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Siri in Danger: Apple Needs to Act Fast or ChatGPT Will Take Over

March 10, 2023
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The search for the perfect voice assistant is coming to a boiling point as the world’s biggest tech companies are now clambering to stay ahead of the curve. The newest player in this arena is ChatGPT, a chatbot powered by OpenAI, whose technology allows it to be implemented easily in other platforms, unlike Apple’s Siri.

ChatGPT’s capabilities works differently to those of its competitors, Siri and Alexa. Instead of being programmed with set requests and responses, ChatGPT accesses near-unfettered information and has an incredibly powerful human-like vocabulary. Take for instance if you ask it for assistance with writing, problem-solving, or even some more unique use cases: you’ll be surprised at how far its capabilities extend. This is shown in how Microsoft’s Bing has been able recently to comprehend even more challenging questions, even if it’s about love.

But even so, Siri is the undeniable leader when it comes to task assistance, primarily due to shortcuts that Apple implemented for the voice assistant. After all, it’s meant for quickly navigating tasks hands-free. It’s only when it comes to more complex requests then it can fail so much in comparison to Alexa on a technical standpoint.

So why is Apple dragging its feet in catching up to its competition? It could all be leading up to a big reveal as Apple made a number of AI acquisitions in recent years that still have yet to become anything yet. Furthermore, the dust will have settled on Microsoft and Google’s forays into AI by WWDC, the developer’s conference held by Apple in California–which could present the perfect opportunity for Apple to take the lead in the voice-assistant market.

If Apple chooses to take the leap, what could be released? A Siri far more capable than anything before, as well as the added bonus of being able to use it within the Apple ecosystem. None of this should come as a surprise if you’re familiar with Cruella de Vil’s tactics, as Apple could be playing the long game before ultimately aiming for the top of the voice assistant market.

Whether Apple will make any more moves to join the ongoing competition for the perfect voice assistant remains to be seen. We’ll just have to wait and see. In the meantime, it’s time to sign up to get daily breaking news, reviews, opinion, analysis, deals and more from the world of tech.
What do you think? Is Apple starting to lag behind in the innovation race when it comes to voice assistants? Will they come out with a Siri far more capable than anything else on the market? Share your thoughts with us below!

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